November 13, 2018

Top 10 SEO Statistics You Need to Know This Week

November 13, 2018

Top 10 SEO Statistics You Need to Know This Week

SEO, Digital

This week, we’ve rounded up ten SEO statistics that show SEO is essential to your digital marketing strategy.


  1. 61% of marketers say improving SEO and growing their organic presence is their top inbound marketing priority. (HubSpot)
  2. As of today, Google accounted for over 72.68% of all global desktop search traffic, followed by Baidu at 13.68%, Bing at 7.76%,  and Yahoo at 3.87%. (NetMarketShare)
  3. The first position on Google search results has a 34.36% clickthrough rate for desktop and 35% for mobile. (Smart Insights)
  4. High-quality content and link building are the two most important signals used by Google to rank your website for search. (SearchEngineWatch)
  5. The average first-page result on Google contains 1,890 words. (Backlinko)
  6. 50% of search queries are four words or longer. (HubSpot)
  7. 57% of B2B marketers stated that SEO generates more leads than any other marketing initiative. (HubSpot)
  8. 75% of people never scroll past the first page of search engines. (Junto)
  9. 81% of people perform some type of online research before making a large purchase. (GE Capital Retail Bank)
  10. Google reported that the number of “near me” searches have doubled in 2015. (Search Engine Watch)

Learn the 10 commandments of SEO and the best practices you need to know to increase your search traffic.

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