--- title: Blog - Step Change - Strategy, Leadership, Digital, Creativity | Cause-Related Marketing description: Cause-Related Marketing | Sydney Marketing Agency blog on Sales, Digital, Strategy, Brand, Marketing, Archetypes image: https://blog.hellostepchange.com/hubfs/Image%2001.jpg --- [![Step Change White Logo](https://blog.hellostepchange.com/hs-fs/hubfs/SC%20-%20Logo_Full%20-%20White%20+%20Colour.png?width=208&height=36&name=SC%20-%20Logo_Full%20-%20White%20+%20Colour.png)](http://www.hellostepchange.com/?__hstc=45788219.b3896949ac4325b4833c9f227aad12ee.1788765059220.1788765059220.1788765059220.1&__hssc=45788219.1.1788765059220&__hsfp=f27fa453a3b88fbe5f30c0a77d91c2c9) - [Home](https://www.hellostepchange.com/) - [About](https://www.hellostepchange.com/about/) - [About](https://www.hellostepchange.com/about/) - [Careers](https://www.hellostepchange.com/careers/) - [Services](https://www.hellostepchange.com/about/) - [Lockstep Baseline](https://stepchange.typeform.com/to/dDl1DXnC) - [Brand and Messaging](https://www.hellostepchange.com/cut-through-brand-stories/) - [Marketing Plans](https://www.hellostepchange.com/practical-marketing-plans/) - [Business Strategies](https://www.hellostepchange.com/agile-business-strategies/) - [Value Propositions](https://www.hellostepchange.com/value-propositions/) - [Content](https://www.hellostepchange.com/content-production/) - [Predatory Marketing](https://www.hellostepchange.com/predatory-marketing-2/) - [Work](http://www.hellostepchange.com/work/) - [Testimonials](https://www.hellostepchange.com/testimonials/) - [Speaking](https://www.hellostepchange.com/speaking/) - [Blog](https://blog.hellostepchange.com/blog/) - [History's Greatest Strategists](https://info.hellostepchange.com/hgs) - [Knowledge Nuggets](https://info.hellostepchange.com/knowledge-nuggets) - [Marketing Strategy](https://blog.hellostepchange.com/blog/topic/marketing-strategy) - [Sales](https://blog.hellostepchange.com/blog/topic/b2b-sales) - [Branding](https://blog.hellostepchange.com/blog/topic/branding) - [Leadership](https://blog.hellostepchange.com/blog/topic/culture-leadership) - [Digital](https://blog.hellostepchange.com/blog/topic/digital) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) - [Customer Centricity](https://blog.hellostepchange.com/blog/topic/customer-centricity) - [Contact](https://www.hellostepchange.com/contact/) - [(02) 8030 8655](https://blog.hellostepchange.com/tel:+61280308655) # The Step Change Blog The latest thinking on business, strategy, marketing and sales [Subscribe Now](http://www.hellostepchange.com/blog-subscription) [February 4, 2015](https://blog.hellostepchange.com/blog/virtual-stump-the-strategist) ## [Virtual Stump the Strategist - Marketing problems solved in 9 minutes](https://blog.hellostepchange.com/blog/virtual-stump-the-strategist) [Predatory Marketing](https://blog.hellostepchange.com/blog/topic/predatory-marketing), [Distribution](https://blog.hellostepchange.com/blog/topic/distribution), [Branding](https://blog.hellostepchange.com/blog/topic/branding), [Stump the Strategist](https://blog.hellostepchange.com/blog/topic/stump-the-strategist), [Cause-Related Marketing](https://blog.hellostepchange.com/blog/topic/cause-related-marketing) [![Virtual Stump the Strategist - Marketing problems solved in 9 minutes](https://blog.hellostepchange.com/hubfs/Step_Change_Jun2016/download41.png "Virtual Stump the Strategist - Marketing problems solved in 9 minutes")](https://blog.hellostepchange.com/blog/virtual-stump-the-strategist) This week's Virtual Stump The Strategist answers questions on consumer apps and coffee shops live in 9 minutes. 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