--- title: Blog - Step Change - Strategy, Leadership, Digital, Creativity | Business Strategy (2) description: Business Strategy | Sydney Marketing Agency blog on Sales, Digital, Strategy, Brand, Marketing, Archetypes (2) image: https://blog.hellostepchange.com/hubfs/Image%2001.jpg --- [Skip to content](https://blog.hellostepchange.com/blog/topic/business-strategy/page/2#main) [![Step 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)](https://www.hellostepchange.com/) 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[AI?!#@](https://www.hellostepchange.com/ai) [Blog](https://blog.hellostepchange.com/blog) [All Blogs](https://blog.hellostepchange.com/blog) [Knowledge Nuggets](https://info.hellostepchange.com/knowledge-nuggets) Topic # Business Strategy [![dame-anita-roddick-the-body-shop-founder](https://blog.hellostepchange.com/hs-fs/hubfs/anita-founder.png?width=720&height=405&name=anita-founder.png)](https://blog.hellostepchange.com/blog/hgs-dame-anita-roddick) 19 June 2020 ## [History’s Greatest Strategists: Dame Anita Roddick](https://blog.hellostepchange.com/blog/hgs-dame-anita-roddick) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) - [History's Greatest Strategists](https://blog.hellostepchange.com/blog/topic/historys-greatest-strategists) The strategist for the day is a pioneer for green entrepreneurship who changed the game for beauty brands forever, Dame Anita Roddick. [Read the article](https://blog.hellostepchange.com/blog/hgs-dame-anita-roddick) [![leadership mentorship executive mode coach mentor](https://blog.hellostepchange.com/hs-fs/hubfs/Stock%20images/Double%20exposure%20of%20businessman%20hand%20showing%20leader%20on%20server%20background%20as%20concept.jpeg?width=720&height=405&name=Double%20exposure%20of%20businessman%20hand%20showing%20leader%20on%20server%20background%20as%20concept.jpeg)](https://blog.hellostepchange.com/blog/the-4-executive-modes) 12 June 2020 ## [The 4 Executive Modes: Which One Are You?](https://blog.hellostepchange.com/blog/the-4-executive-modes) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) - [Culture & Leadership](https://blog.hellostepchange.com/blog/topic/culture-leadership) Clearly defining these modes will allow you to understand and seamlessly move between these roles, propelling your organisation to even greater heights. [Read the article](https://blog.hellostepchange.com/blog/the-4-executive-modes) [![](https://blog.hellostepchange.com/hs-fs/hubfs/photo-1541844053589-346841d0b34c.jpeg?width=720&height=405&name=photo-1541844053589-346841d0b34c.jpeg)](https://blog.hellostepchange.com/blog/knowledge-nuggets-influence-psychology-of-persuasion) 14 May 2020 ## [Knowledge Nuggets Influence: The Psychology of Persuasion](https://blog.hellostepchange.com/blog/knowledge-nuggets-influence-psychology-of-persuasion) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) - [Knowledge Nuggets](https://blog.hellostepchange.com/blog/topic/knowledge-nuggets) In this week’s Knowledge Nuggets we explore Influence: The Psychology of Persuasion. Let’s learn about the six heuristics of persuasion. [Read the article](https://blog.hellostepchange.com/blog/knowledge-nuggets-influence-psychology-of-persuasion) [![](https://blog.hellostepchange.com/hs-fs/hubfs/photo-1533228876829-65c94e7b5025.jpeg?width=720&height=405&name=photo-1533228876829-65c94e7b5025.jpeg)](https://blog.hellostepchange.com/blog/knowledge-nuggets-deliveringhappiness-0) 8 May 2020 ## [Knowledge Nuggets: Delivering Happiness](https://blog.hellostepchange.com/blog/knowledge-nuggets-deliveringhappiness-0) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) - [Knowledge Nuggets](https://blog.hellostepchange.com/blog/topic/knowledge-nuggets) In this week’s Knowledge Nuggets we delve into Delivering Happiness. Learn the path to profits, passion and purpose with this enlightening read. [Read the article](https://blog.hellostepchange.com/blog/knowledge-nuggets-deliveringhappiness-0) [![](https://blog.hellostepchange.com/hs-fs/hubfs/photo-1528819622765-d6bcf132f793.jpeg?width=720&height=405&name=photo-1528819622765-d6bcf132f793.jpeg)](https://blog.hellostepchange.com/blog/knowledge-nuggets-goodstrategy-badstrategy-0) 30 April 2020 ## [Knowledge Nuggets: Good Strategy/Bad Strategy](https://blog.hellostepchange.com/blog/knowledge-nuggets-goodstrategy-badstrategy-0) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) - [Knowledge Nuggets](https://blog.hellostepchange.com/blog/topic/knowledge-nuggets) In this week’s Knowledge Nugget, we’re taking a look at Good Strategy/Bad Strategy. Know how to utilise good strategy and avoid bad strategy. [Read the article](https://blog.hellostepchange.com/blog/knowledge-nuggets-goodstrategy-badstrategy-0) [![](https://blog.hellostepchange.com/hs-fs/hubfs/photo-1583949973610-7f837ff64b0b.jpeg?width=720&height=405&name=photo-1583949973610-7f837ff64b0b.jpeg)](https://blog.hellostepchange.com/blog/knowledge-nuggets-thinking-fast-slow-0) 22 April 2020 ## [Knowledge Nuggets: Thinking, Fast and Slow](https://blog.hellostepchange.com/blog/knowledge-nuggets-thinking-fast-slow-0) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) - [Knowledge Nuggets](https://blog.hellostepchange.com/blog/topic/knowledge-nuggets) In this week’s Knowledge Nugget, we’re taking a look at Thinking Fast and Slow. Enhance your decision-making skills with this eye-opening read. [Read the article](https://blog.hellostepchange.com/blog/knowledge-nuggets-thinking-fast-slow-0) [![](https://blog.hellostepchange.com/hs-fs/hubfs/photo-1579109886700-9b4ac77c5de1.jpeg?width=720&height=405&name=photo-1579109886700-9b4ac77c5de1.jpeg)](https://blog.hellostepchange.com/blog/knowledge-nuggets-4-disciplines-0) 15 April 2020 ## [Knowledge Nuggets: The 4 Disciplines of Execution](https://blog.hellostepchange.com/blog/knowledge-nuggets-4-disciplines-0) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) - [Knowledge Nuggets](https://blog.hellostepchange.com/blog/topic/knowledge-nuggets) In this week’s Knowledge Nugget, we’re taking a look at the 4 Disciplines of Execution. Learn to execute with commitment and efficiency. [Read the article](https://blog.hellostepchange.com/blog/knowledge-nuggets-4-disciplines-0) [![](https://blog.hellostepchange.com/hs-fs/hubfs/photo-1549516192-1232e46d3cd1.jpeg?width=720&height=405&name=photo-1549516192-1232e46d3cd1.jpeg)](https://blog.hellostepchange.com/blog/experience-disruptors) 9 April 2020 ## [Experience Disruptors](https://blog.hellostepchange.com/blog/experience-disruptors) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) - [Customer Centricity](https://blog.hellostepchange.com/blog/topic/customer-centricity) What’s the use of having the best tech and services if your customers are having a hard time working with you? Let's take a look at new breed of companies known as Experience Disruptors. [Read the article](https://blog.hellostepchange.com/blog/experience-disruptors) [![scrum jj sutherland working agile](https://blog.hellostepchange.com/hs-fs/hubfs/photo-1453230806017-56d81464b6c5.jpeg?width=720&height=405&name=photo-1453230806017-56d81464b6c5.jpeg)](https://blog.hellostepchange.com/blog/knowledge-nuggets-scrum) 7 April 2020 ## [Knowledge Nuggets: Scrum](https://blog.hellostepchange.com/blog/knowledge-nuggets-scrum) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) - [Culture & Leadership](https://blog.hellostepchange.com/blog/topic/culture-leadership) - [Knowledge Nuggets](https://blog.hellostepchange.com/blog/topic/knowledge-nuggets) In this Knowledge Nugget, we’re taking a closer look into Scrum. The ground-breaking framework that focuses on business agility at an organisational scale. [Read the article](https://blog.hellostepchange.com/blog/knowledge-nuggets-scrum) [![](https://blog.hellostepchange.com/hs-fs/hubfs/Screen%20Shot%202020-03-31%20at%203.33.35%20pm-1.png?width=720&height=405&name=Screen%20Shot%202020-03-31%20at%203.33.35%20pm-1.png)](https://blog.hellostepchange.com/blog/knowledge-nuggets-switch) 1 April 2020 ## [Knowledge Nuggets: Switch](https://blog.hellostepchange.com/blog/knowledge-nuggets-switch) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) - [Knowledge Nuggets](https://blog.hellostepchange.com/blog/topic/knowledge-nuggets) In this week’s Knowledge Nugget, we’re taking a closer look into Switch. Learn the head and heart of change with this great book. [Read the article](https://blog.hellostepchange.com/blog/knowledge-nuggets-switch) [![](https://blog.hellostepchange.com/hs-fs/hubfs/Screen%20Shot%202020-03-20%20at%201.49.42%20PM.png?width=720&height=405&name=Screen%20Shot%202020-03-20%20at%201.49.42%20PM.png)](https://blog.hellostepchange.com/blog/knowledge-nuggets-the-fourth-industrial-revolution) 23 March 2020 ## [Knowledge Nuggets: The Fourth Industrial Revolution](https://blog.hellostepchange.com/blog/knowledge-nuggets-the-fourth-industrial-revolution) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) - [Knowledge Nuggets](https://blog.hellostepchange.com/blog/topic/knowledge-nuggets) Discover how technology and trends are reshaping our world. Explore the meaning of Fourth Industrial Revolution in this week's Knowledge Nuggets. [Read the article](https://blog.hellostepchange.com/blog/knowledge-nuggets-the-fourth-industrial-revolution) [![dual transformation mark johnson](https://blog.hellostepchange.com/hs-fs/hubfs/dual%20transformation%20-%20mark%20johnson.png?width=720&height=405&name=dual%20transformation%20-%20mark%20johnson.png)](https://blog.hellostepchange.com/blog/knowledge-nuggets-dual-transformation) 5 March 2020 ## [Dual Transformation: The 5 Key Concepts Behind Business Transformation](https://blog.hellostepchange.com/blog/knowledge-nuggets-dual-transformation) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) - [Innovation & Disruption](https://blog.hellostepchange.com/blog/topic/innovation-disruption) - [Knowledge Nuggets](https://blog.hellostepchange.com/blog/topic/knowledge-nuggets) Look into the ideal transformation model that businesses can use to address change and face today’s disruptive forces through the book Dual Transformation. [Read the article](https://blog.hellostepchange.com/blog/knowledge-nuggets-dual-transformation) [![marshall van alstyne platform revolution](https://blog.hellostepchange.com/hs-fs/hubfs/marshall3.png?width=720&height=405&name=marshall3.png)](https://blog.hellostepchange.com/blog/knowledgenuggets-platform-revolution) 21 February 2020 ## [Platform Revolution: The 4 Key Points to Consider When Creating a Platform Business](https://blog.hellostepchange.com/blog/knowledgenuggets-platform-revolution) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) - [Knowledge Nuggets](https://blog.hellostepchange.com/blog/topic/knowledge-nuggets) Platform Revolution explained in 15 minutes. Your ultimate guide on how networked markets are transforming the economy and how to make them work for you. [Read the article](https://blog.hellostepchange.com/blog/knowledgenuggets-platform-revolution) [![](https://blog.hellostepchange.com/hs-fs/hubfs/BLOG/Posts/1-Strategy/strategy-board.jpg?width=720&height=405&name=strategy-board.jpg)](https://blog.hellostepchange.com/blog/business-strategy-and-value-proposition-intensives) 17 January 2020 ## [What Goes On in Business Strategy and Value Proposition Intensives?](https://blog.hellostepchange.com/blog/business-strategy-and-value-proposition-intensives) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) What are the goals, processes, and deliverables involved in the business strategy and value proposition intensives? Read here to learn more. [Read the article](https://blog.hellostepchange.com/blog/business-strategy-and-value-proposition-intensives) [![](https://blog.hellostepchange.com/hs-fs/hubfs/step-change-top-10-articles-2019.001.jpeg?width=720&height=405&name=step-change-top-10-articles-2019.001.jpeg)](https://blog.hellostepchange.com/blog/top-10-articles-step-change-blog-2019) 7 January 2020 ## [Top 10 Articles C-Suites Read in the Step Change Blog \[2019 Edition\]](https://blog.hellostepchange.com/blog/top-10-articles-step-change-blog-2019) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) - [Step Change News](https://blog.hellostepchange.com/blog/topic/step-change-news) - [Branding](https://blog.hellostepchange.com/blog/topic/branding) Find out the top 10 articles most popular with C-Suites in 2019. [Read the article](https://blog.hellostepchange.com/blog/top-10-articles-step-change-blog-2019) [![procurement-teams-marketing-agency.001](https://blog.hellostepchange.com/hs-fs/hubfs/BLOG/Posts/3-Scale/procurement-teams-marketing-agency.001.jpeg?width=720&height=405&name=procurement-teams-marketing-agency.001.jpeg)](https://blog.hellostepchange.com/blog/procurement-teams-and-marketing-agencies) 26 December 2019 ## [Addressing the Synergy Problem in Procurement Teams and Marketing Agencies](https://blog.hellostepchange.com/blog/procurement-teams-and-marketing-agencies) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) - [Marketing Strategy](https://blog.hellostepchange.com/blog/topic/marketing-strategy) Find out how procurement teams and marketing agencies can work better together to deliver value. [Read the article](https://blog.hellostepchange.com/blog/procurement-teams-and-marketing-agencies) [![governance-customer-centricity.001](https://blog.hellostepchange.com/hs-fs/hubfs/BLOG/Posts/1-Strategy/governance-customer-centricity.001.jpeg?width=720&height=405&name=governance-customer-centricity.001.jpeg)](https://blog.hellostepchange.com/blog/customer-centricity-is-the-new-governance-imperative) 20 December 2019 ## [Customer-Centricity Is the New Governance Imperative](https://blog.hellostepchange.com/blog/customer-centricity-is-the-new-governance-imperative) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) Learn how Boards can govern and map progress for their organisations in the journey to customer-centricity. [Read the article](https://blog.hellostepchange.com/blog/customer-centricity-is-the-new-governance-imperative) [![strategy-sunset-industry](https://blog.hellostepchange.com/hs-fs/hubfs/BLOG/Posts/1-Strategy/strategy-sunset-industry.jpeg?width=720&height=405&name=strategy-sunset-industry.jpeg)](https://blog.hellostepchange.com/blog/developing-strategies-for-a-sunset-industry) 19 October 2019 ## [Developing Strategies for a Sunset Industry](https://blog.hellostepchange.com/blog/developing-strategies-for-a-sunset-industry) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) Find out the right strategies businesses in a sunset industry can use to win. [Read the article](https://blog.hellostepchange.com/blog/developing-strategies-for-a-sunset-industry) [![10-08-19-Genghis\_khan-recession](https://blog.hellostepchange.com/hs-fs/hubfs/BLOG/Posts/1-Strategy/10-08-19-Genghis_khan-recession.jpg?width=720&height=405&name=10-08-19-Genghis_khan-recession.jpg)](https://blog.hellostepchange.com/blog/genghis-khan-recession) 11 October 2019 ## [What Would Genghis Khan Do During a Recession?](https://blog.hellostepchange.com/blog/genghis-khan-recession) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) - [History's Greatest Strategists](https://blog.hellostepchange.com/blog/topic/historys-greatest-strategists) In this History’s Greatest Strategists series, how would a global leader like Genghis Khan make the best out of a period of recession? [Read the article](https://blog.hellostepchange.com/blog/genghis-khan-recession) [![avoid-disruption.001](https://blog.hellostepchange.com/hs-fs/hubfs/BLOG/Posts/1-Strategy/disruptive-innovation.jpeg?width=720&height=405&name=disruptive-innovation.jpeg)](https://blog.hellostepchange.com/blog/beat-your-competitors-at-disruptive-innovation) 5 October 2019 ## [Beat Your Competitors at Disruptive Innovation](https://blog.hellostepchange.com/blog/beat-your-competitors-at-disruptive-innovation) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) Be one step ahead your competitors at disruptive innovation. Learn how thinking and acting fast can make all the difference. [Read the article](https://blog.hellostepchange.com/blog/beat-your-competitors-at-disruptive-innovation) [![people-and-strategy](https://blog.hellostepchange.com/hs-fs/hubfs/BLOG/Posts/1-Strategy/people-and-strategy.jpg?width=720&height=405&name=people-and-strategy.jpg)](https://blog.hellostepchange.com/blog/what-makes-good-strategy) 24 September 2019 ## [What Makes a Good Business Strategy?](https://blog.hellostepchange.com/blog/what-makes-good-strategy) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) - [Marketing Strategy](https://blog.hellostepchange.com/blog/topic/marketing-strategy) Business planning turns strategy into action, while strategic planning maximizes resources. Lets learn about this in breif. [Read the article](https://blog.hellostepchange.com/blog/what-makes-good-strategy) [![customer-led-transformation.001](https://blog.hellostepchange.com/hs-fs/hubfs/BLOG/Posts/1-Strategy/customer-led-transformation.001.jpeg?width=720&height=405&name=customer-led-transformation.001.jpeg)](https://blog.hellostepchange.com/blog/what-is-customer-led-transformation) 9 August 2019 ## [What Is Customer-Led Transformation?](https://blog.hellostepchange.com/blog/what-is-customer-led-transformation) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) - [Innovation & Disruption](https://blog.hellostepchange.com/blog/topic/innovation-disruption) - [Customer Centricity](https://blog.hellostepchange.com/blog/topic/customer-centricity) With more businesses failing in their digital transformation initiatives, how can a customer-led transformation make any difference? [Read the article](https://blog.hellostepchange.com/blog/what-is-customer-led-transformation) [![reach-the-next-funding-stage.001](https://blog.hellostepchange.com/hs-fs/hubfs/BLOG/Posts/1-Strategy/reach-the-next-funding-stage.001.jpeg?width=720&height=405&name=reach-the-next-funding-stage.001.jpeg)](https://blog.hellostepchange.com/blog/how-to-reach-the-next-funding-stage) 6 August 2019 ## [How to Reach the Next Funding Stage for Your Business](https://blog.hellostepchange.com/blog/how-to-reach-the-next-funding-stage) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) Know how to maintain your competitive edge for the next funding round by focusing on the six crucial areas of business that are proven to drive results. [Read the article](https://blog.hellostepchange.com/blog/how-to-reach-the-next-funding-stage) [![customer-value-proposition-retailers](https://blog.hellostepchange.com/hs-fs/hubfs/BLOG/Posts/1-Strategy/customer-value-proposition-retailers.jpg?width=720&height=405&name=customer-value-proposition-retailers.jpg)](https://blog.hellostepchange.com/blog/customer-value-proposition-for-retail) 28 June 2019 ## [Customer Value Proposition for Retail: How to Turn Browsers to Buyers](https://blog.hellostepchange.com/blog/customer-value-proposition-for-retail) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) - [Industry Insights](https://blog.hellostepchange.com/blog/topic/industry-insights) Value is more than just the price. Find out why retailers should define their customer value proposition in this article. [Read the article](https://blog.hellostepchange.com/blog/customer-value-proposition-for-retail) [![AdobeStock\_176658068-2](https://blog.hellostepchange.com/hs-fs/hubfs/AdobeStock_176658068-2.jpeg?width=720&height=405&name=AdobeStock_176658068-2.jpeg)](https://blog.hellostepchange.com/blog/the-robot-will-see-you-now-ai-in-the-er) 27 May 2019 ## [The Robot Will See You Now: AI In The ER](https://blog.hellostepchange.com/blog/the-robot-will-see-you-now-ai-in-the-er) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) - [Digital, Technology & AI](https://blog.hellostepchange.com/blog/topic/digital-technology-ai) - [Industry Insights](https://blog.hellostepchange.com/blog/topic/industry-insights) The problem with healthcare is human error. Human error is a determining factor in 70% to 80% of industrial accidents and in a large percentage of errors and adverse events experienced in healthcare. [Read the article](https://blog.hellostepchange.com/blog/the-robot-will-see-you-now-ai-in-the-er) [![strategy-board-1](https://blog.hellostepchange.com/hs-fs/hubfs/BLOG/Posts/1-Strategy/strategy-board-1.jpg?width=720&height=405&name=strategy-board-1.jpg)](https://blog.hellostepchange.com/blog/what-good-business-strategy-means-to-a-board) 24 May 2019 ## [What Good Business Strategy Means to a Board](https://blog.hellostepchange.com/blog/what-good-business-strategy-means-to-a-board) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) The board is essential to your business’s strategic success. Engage your board in shaping your strategy by first knowing the crucial things that matter to them. [Read the article](https://blog.hellostepchange.com/blog/what-good-business-strategy-means-to-a-board) [![strategic-plans](https://blog.hellostepchange.com/hs-fs/hubfs/BLOG/Posts/1-Strategy/strategic-plans.jpeg?width=720&height=405&name=strategic-plans.jpeg)](https://blog.hellostepchange.com/blog/how-to-build-and-improve-your-strategic-plans) 14 May 2019 ## [How to Build and Improve Your Strategic Plans](https://blog.hellostepchange.com/blog/how-to-build-and-improve-your-strategic-plans) - [Business Strategy](https://blog.hellostepchange.com/blog/topic/business-strategy) What does it take to plan and deliver the best strategy? Learn how to make a great strategic plan that you can fully implement from start to finish. 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